Today, BOSS enters a new era in sport and culture, announcing a landmark partnership as the Official Lifestyle Outfitter of the Australian Open from 2027.
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For the Men’s Finals of the 2026 Australian Open, Ralph Lauren, the Grand Slam tournament’s Official Outfitter, welcomed an array of celebrity faces to enjoy a three-course dinner within the brand’s premium, on-site hospitality suite.
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Coach announces the launch of its co-created open-access designer collection in The Sims™ 4. The drop introduces wearable items from Coach’s ready-to-wear line, the brand’s iconic Tabby and Brooklyn bags, and a special “Coach Trunk” designed to unlock mood-driven looks.
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Tommy Hilfiger presents a bold new expression for the beautiful game announcing a first football club partnership with Liverpool FC.
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Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], fuels the connection between fashion, motorsport, and cinematic storytelling with the launch of The APXGP Collection, ahead of the premiere of F1® The Movie in North America on June 27, 2025, and internationally beginning June 25, 2025.
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