Leo Wu Announced As Loewe's New Brand Ambassador

LOEWE is pleased to announce Leo Wu as Brand Ambassador for the House. The fêted 22 year old actor, who also goes by the Chinese name of Wu Lei, has gained prominence for his powerful and sensitive film performances in Chinese box office hits and TV dramas, moving swiftly between period pieces and contemporary classics. Wu has a loyal following, who consider him a role model and follow his every move as an actor, but also his captivating vlogs dedicated to sports and the outdoors.

Creative Director, Jonathan Anderson says: ‘Welcoming Leo Wu in the LOEWE family is thrilling in many respects. Leo masters the craft of acting in incredible ways despite being barely 22. His dedication to the art is close to our love for craft, and so is his connection with the outdoors. There is a roundness to his way of being and living that feels organic to LOEWE. It will be exciting to have his point of view on our world.’

 ‘I’m truly honored to be the brand ambassador for LOEWE. I am very much looking forward to our upcoming projects with the brand to share the wonderful experience together’ adds Leo.

In the Philippines, Loewe is exclusively distributed by Stores Specialists, Inc., and is located at Shangri-La Plaza Mall East Wing. Follow @ssilifeph on Facebook and Instagram for more information.