Burberry Launches ‘The Night Before’ Campaign
Today, Burberry released its new festive campaign ‘The Night Before’ – a celebration of the excitement and anticipation of festive preparations. The buzz of the festive season is captured by the visionary TORSO in a fast-paced film where familiar moments of festive preparations are imagined through a distinctive Burberry lens: confidently individual, daringly original and free.
Starring world-renowned Shakira and Burna Boy – both making their Burberry campaign debut – each embody their own interpretation of the exhilaration of the night before. The film shows several episodes: presents in Burberry House Check pile upon each other as Burna Boy strides across freshly fallen snow, musicians rehearse to the rhythm of the season, Shakira stands on formal dinner tables that transform into a Burberry runway – the ultimate setting for self-expression and new takes on festive traditions.
The collection includes iconic outerwear from duffle coats in birch brown Burberry Check to beige car coats. Evening wear includes tulle gowns with the Equestrian Knight Design and oak leaf crest in light-catching crystals as well as classic menswear suits printed and jacquard-woven with the Equestrian Knight Design. Accessories shimmer with metallic finishes and light-catching crystals. The campaign celebrates the joyous moments of preparation that lead up to the festive period.
BURBERRY FESTIVE 2022 COLLECTION
Burberry house codes are celebrated this festive season, including the Equestrian Knight Design, iconic outerwear, scarves and bags.
WOMENSWEAR
Womenswear includes iconic outerwear pieces refreshed in new iterations: a soft fawn EKD cotton gabardine jacquard jacket and dark birch brown Exaggerated Check wool hooded duffle coat with contrasting stripes. A collarless jacket reimagines the Burberry House Check in a cotton and wool blend bouclé alongside a light airforce green nylon bomber jacket with rib-knit trims.
Tulle gowns and bodysuits embroidered in crystals with the EKD and oak leaf crest for evening. Tailoring in dark birch brown Exaggerated Check silk georgette shirt with delicately pleated ruffles, white silk crepe de chine tie-neck shirt, dark grey melange wool shorts with pleated skirt, cotton gabardine trench skirt and wide-leg trousers in Italian-woven wool, tailored with sharp pleats.
MENSWEAR
Black padded leather parkas with logo details, black shearling and leather coats and an orange cotton-canvas field jacket with contrast collar and embroidered logo. Updates on classic styles such as duffle coats in Italian-woven technical wool, highlighted with the Burberry Check and logo-tagged toggle closures and a dark birch brown cotton-canvas car coat with pocket detail.
Black grain de poudre wool English-fit suit with silk-satin lapels and side stripes, with a white cotton classic-fit shirt with crystal-embellished oak leaf crest and a slim-fit EKD-print wool cotton suit. Knitwear in black EKD intarsia cashmere wool with embroidered flowers adorning cardigans and sweaters. Classic hoodies embroidered with the oak leaf crest and logo in dark birch brown and black.
BAGS
The signature Lola bag – a softly structured, quilted runway bag – crafted in Italian-tanned leather with a punctuated Thomas Burberry Monogram in metallic silver, crystal-embellished and Vintage Check bouclé iterations. A spacious tote bag in cotton and topstitched leather, highlighted with the Burberry label print.
For men, Exaggerated Check leather totes and belt bags. A slim pouch animated in a colour-block check finished with a detachable leather wrist strap. Structured tote and messenger bags in black grainy leather are subtly detailed with the Thomas Burberry Monogram.
ACCESSORIES
Jewellery includes palladium-plated pieces detailed with house codes and hand-applied crystal embellishments from an EKD chain- link necklace to a Thomas Burberry Monogram ring. For men, an engraved EKD palladium-plated signet ring and cufflinks. The signature Thomas Bear charm is updated in a trench gown, crafted in topstitched leather with a crystal-embellished headband.
SCARVES
The classic cashmere scarf made at a 200- year-old mill in the Scottish countryside in birch brown, navy, archive beige and grey. A new twist on the classic Burberry Check scarf embroidered with the EKD in contrasting tones. Silk scarves jacquard- woven with a pinstriped logo and framed with delicate eyelash fringing. Italian- woven scarves in silk twill, highlighted with a crystal-embellished Equestrian Knight Design and piping.
NOTES TO EDITORS
THE CREATIVE TEAM
• Directors & Photography: TORSO
• Stylist: Julia Sarr-Jamois
• Talent: Shakira and Burna Boy
• Hair Stylist: Jordi Fontanals
• Make-up: Vass Theotokis
• Music: Soundtrack composed and performed by Ville Haimala
In the Philippines, Burberry is exclusively distributed by Stores Specialists, Inc., and is located at Greenbelt 4 and Rustan’s Shangri-La and online at Trunc.ph. Visit www.ssilife.com.ph, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.