BOSS Spring/Summer 2020 Digital Lookbook Issue No. 3: Porsche x BOSS
CLICK THE IMAGE TO BROWSE THE BOSS DIGITAL LOOKBOOK:
Porsche and BOSS: two iconic German companies united by a commitment to design, innovation, precision, and quality. As part of an ongoing collaboration, Spring/Summer 2020 sees the launch of the latest capsule collection of BOSS clothing and shoes inspired by Porsche’s car designs.
“I’m really proud to be a BOSS ambassador. It’s even more exciting to be the face of their collaboration with Porsche, who I have had a long and successful relationship with – on and off the track.”
The collection is supported by a campaign starring former racing driver Mark Webber. The Australian won nine Formula One Grands Prix before competing in the FIA World Endurance Championships in Porsche cars.
Future technology and innovative hybrids underscore this season’s designs. Functionality is always at the fore, and sophisticated design informs every piece. Precise shapes, subtle textures, and a new grey- blue tone emphasise these qualities across 12 items of clothing and shoes.
Cutlines inspired by the silhouette and details of Porsche cars are found in the seams and inserts on the jersey sweater and polo, casual shirt, leather jacket, and tailoring. The insistence on quality and performance is seen in the innovative workmanship of the outerwear, the hybrid wool and nylon construction of the knitted jacket, luxurious Italian cloths across the collection, and fine nubuck leather used for the driver’s jacket.
Functional highlights include the three-in-one bomber jacket with a padded reversible and removable inner vest, and a lightweight suit with stretch lining tailored in a fabric that regulates temperature and resists wrinkles. Both the sneakers and formal shoes echo the aerodynamic shapes that embody Porsche’s approach to design.