Versace Fall/Winter 2025
A CELEBRATION OF FREEDOM, STRENGTH, POWER
“Be yourself. Believe in yourself. Break the rules.” — the pulsing spirit of the Fall-Winter 2025 collection, embodying the House’s enduring belief. Brought to life by Donatella Versace, and a formidable family of close collaborators and friends, in a campaign celebrating freedom and fearless self-expression. Together, a union of transcendent forces, fortified by their unwavering conviction and strength.
“The energy on this campaign was extraordinary. It was all about friendship, loyalty, and love. These images were created to celebrate the soul of the Versace woman. Her strength, her spirit, her attitude, and her heart. Every collection is a story, and this campaign is the story of Versace. Inspiring the present and anticipating the future.”
— Donatella Versace
Claudia Schiffer, Kate Moss, Kristen McMenamy, Amber Valletta, Natasha Poly, Saskia de Brauw, Liu Wen, Mica Argañaraz, Anok Yai, Mila Van Eeten, and Jacqui Hooper.
Stood tall, in a powerful dialogue between FW25 and archival dresses—iconic, definitively Versace
silhouettes, formed of the House’s signature metallic mesh. Sinuous and sculpted, like liquid gold, casting light on Versace’s rule-breaking sensuality and innovation. A deep synergy with the new V-emblem, forged from metal, decorating the newly launched Virtus bag. A rounded, semi-circular top-handle style, speaking to Versace’s inherent tensions; embodying the Versace woman’s unyielding embracing of hard and soft.
The campaign, captured by long-standing collaborators Mert and Marcus, is a definitive culmination of Donatella Versace’s unparalleled vision, reaffirming the indelible legacy of the House while igniting the path forward. It stands as a proud celebration of Versace’s uncompromising spirit, empowering unapologetic self-expression on the cusp of an exhilarating new chapter.
Chief Creative Officer: Donatella Versace
Photographers & Directors: Mert & Marcus
Starring: Claudia Schiffer, Kate Moss, Kristen McMenamy, Amber Valletta, Natasha Poly, Saskia de Brauw, Liu Wen, Mica Argañaraz, Anok Yai, Mila Van Eeten, and Jacqui Hooper
Stylist: Jacob K
Makeup Artist: Lucia Pieroni
Hair Stylist: Paul Hanlon
In the Philippines, Versace is exclusively distributed by Stores Specialists, Inc., and is located at Greenbelt 4 and The Mall | NUSTAR Cebu. Visit ssilife.com.ph or follow @ssilifeph on Instagram for more information.
About SSI Group, Inc.:
The SSI Group is the Philippines’ largest specialty retailer, with an established brand portfolio that includes some of the world’s most recognized international brands. We lead the country’s specialty retail market through the size and breadth of our brand portfolio and store network, with 94 brands and 593 stores. With our growing e-commerce presence, we are also the Philippine specialty retailer with the most diverse and extensive e-commerce offering. Our unique brand portfolio covers a wide range of specialty and lifestyle concepts, spanning the luxury, casual, and fast fashion, beauty, footwear, home, and restaurant categories. Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years. Throughout this time, we have sought to inspire and enhance the lifestyle values of our customers and to cater to the evolving tastes and aspirations of Filipino consumers. In response to the evolution of the retail industry, the company introduced "The Specialist," an At Home concierge service dedicated to serving its valued customers with their shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:
SSI GROUP CUSTOMER SERVICE TEAM
Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
Mobile Number: (0917) 552 9359
Facebook: facebook.com/SSILifePH
Instagram: @ssilifeph
Viber Community: bit.ly/SSILifePH
#TheSpecialistBySSI