The B-Chain: Bally’s New Signature for Spring/Summer 2021
Bally presents the B-Chain, a new signature hardware with an edge that features across women’s bags and accessories in the Spring/Summer 2021 collection, Elemental Balance.
The crafted detail boasts two mirrored “B” initials with a clean and angular design. Coming together in gold-tone metal, the B-Chain is equally timeless and contemporary, eye-catching and refined. Incorporated into the closing system of the collection’s range of bags, a simple twist of the connecting chain opens and fastens the turn-lock closure.
Bags featuring the B-Chain focus on the everyday needs of modern women, and combine sophistication with a heritage of craftsmanship to functional shapes. The proportions of a standout saddle bag are reimagined as a truly elegant cross-body with a fully-organized interior. While a minibag version, has the same detachable and adjustable shoulder strap with internal pockets, all in a perfectly petite form.
For a more formal, business look, a top handle bag maintains a purposeful shape, with a fold-over opening and the B-Chain fastening for a sleek finish. Able to be carried by the handle, or on the shoulder with a detachable shoulder strap, the style defines the Bally S/S 2021 approach to enduring accessories: designed for multi-functional use that withstands daily wear.
The B-Chain’s addition appears throughout the new collection in a seasonal color palette across applications, whether embossed on leather clutches, or as a patterned cotton jacquard, for a wide array of styles. The B-Chain collection is now available online and in Bally boutiques worldwide.
In the Philippines, BALLY is exclusively distributed by Stores Specialists, Inc., and is located at Greenbelt 5, Rustan’s Makati, Shangri-La Plaza, City of Dreams, Power Plant Mall, Newport Mall and online at Trunc.ph, and Rustans.com. Subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.
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