Michael Kors Opens New Store On Rodeo Drive In Beverly Hills
Michael Kors is pleased to announce the opening of a new Michael Kors Collection store at 242 N. Rodeo Drive in Beverly Hills at Two Rodeo Drive. The launch marks the North American debut of a new store concept for the designer’s Collection boutiques.
“Beverly Hills is one of the few places in the world where you can get the speed of big-city life blended with a resort-like glamour,” says Michael Kors. “From the impressive architecture to the restaurants, world-class people-watching, and the shopping, it has the best of everything. I am very excited to bring Michael Kors Collection back to one of the most legendary locations on the planet. Rodeo Drive is a very special place for me personally, as my family moved to Beverly Hills back in the Seventies and the street has always been an epicenter of luxury and glamour.”
The new Michael Kors Collection store conveys a spare yet luxurious residential feel. The space incorporates a mix of materials and textures, ranging from blackened steel and raw concrete to antique brass, gold Calacatta marble, and oxidized maple. Luxe textiles add warmth and tactile drama to the mix of stone, wood, and metal, all rendered in a clean, neutral palette.
The 1,500-square-foot store comprises two levels that play off one another in unique and unconventional ways, with minimalist colors and rich materials providing a subtle thread of visual continuity. The street level immerses customers in the world of Michael Kors Collection, with a larger-than-life video wall and a rich product display area featuring walnut shelves and a black marble nesting table. A minimalistic storefront with a wide, open glass window entrance offers maximum visibility from the street and envelops the store in the warm California natural light.
The lower level is a study in chic, geometric elegance, with ceiling-hung apparel bars lining the perimeter and dramatic marble tables running the length of the store. The simple palette of grey, white, black, and brass serves as an understated backdrop for Michael Kors Collection handbags and accessories. Curated mannequin groupings showcase the spectrum of products available in the store.
ABOUT MICHAEL KORS
Michael Kors is a world-renowned, award-winning designer of luxury accessories and ready-to-wear. His namesake company, established in 1981, currently produces a range of products under Michael Kors Collection, MICHAEL Michael Kors, and Michael Kors Mens, including accessories, ready-to-wear, footwear, wearable technology, watches, and a full line of fragrance products. Michael Kors stores are operated in the most prestigious cities in the world. In addition, Michael Kors operates digital flagships across North America, Europe, and Asia, offering customers a seamless omnichannel experience.
In the Philippines, Michael Kors is exclusively distributed by Stores Specialists, Inc., and is located at Central Square in Bonifacio High Street Central, Greenbelt 5, Newport Mall, Power Plant Mall, Rustan’s Makati, and Shangri-La Plaza Mall, and online at Trunc.ph and Rustans.com. Visit ssilife.com.ph, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.