Stepping Up And Stepping Out: Michael Kors Unveils Fall/Winter 2022 Michael Kors Collection Ad Campaign
Michael Kors is pleased to announce the launch of the new Fall/Winter 2022 Michael Kors Collection ad campaign, photographed in New York City by renowned Dutch duo Inez van Lamsweerde and Vinoodh Matadin.
The campaign captures supermodels Adut Akech and Rianne Van Rompaey as they hit the town in this season’s most glamorous styles. Bold, confident and chic, the imagery celebrates the allure of New York City with luxe extravagance.
"For fall, I wanted the collection to echo the energy and big city glamour of New York, when you’re out on the town,” says Michael Kors. “The clothes and accessories are really everything you need for stepping up, stepping out and making an entrance.”
Playing with the art of revealing and concealing—of being both provocative and covered up—the collection includes short and long hemlines, sharp tailoring, dramatic hoods and skin-baring cutouts. The palette ranges from camel, chocolate, black and white to electric fuchsia and taxicab yellow, while menswear tweeds and lush faux furs play against gleaming paillettes and glittering crystal embroidery for a wardrobe that defines timeless urban polish.
Also making its debut with this collection is the Campbell travel satchel, crafted from luxe Italian leather and designed to be the ultimate carryall. The season’s other must-have handbag: the Christie envelope, a statement fold-over Italian leather clutch for day-to-night glamour.
The global campaign is on social media platforms, digital outlets, and in traditional outdoor media placement, while print ads will run in select spring issues.
About Michael Kors
Michael Kors is a world-renowned, award-winning designer of luxury accessories and ready-to-wear. His namesake company, established in 1981, currently produces a range of products under Michael Kors Collection, MICHAEL Michael Kors and Michael Kors Mens, including accessories, ready-to-wear, footwear, wearable technology, watches, and a full line of fragrance products. Michael Kors stores are operated in the most prestigious cities in the world. In addition, Michael Kors operates digital flagships across North America, Europe and Asia, offering customers a seamless omni-channel experience.
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