Loewe Joins Forces With Knot On My Planet In Support Of The Elephant Crisis Fund
For the fourth year, LOEWE has collaborated with the wildlife campaign Knot On My Planet to create a limited-edition Elephant bag and donate 100% of the proceeds to the Elephant Crisis Fund. Working with the Kenyan non-profit Samburu Trust, this year’s basket bags are made from woven raffia and feature large colourful eyes hand-beaded by Samburu artisans.
Continuing LOEWE’s commitment to preserving ancient crafts, this edition of the Elephant basket bag celebrates the centuries-old beadwork tradition of the Samburu people. The craft has been passed from generation to generation, creating the vibrantly patterned collars, headdresses and jewellery for which Samburu culture is renowned. With different colours and patterns conveying specific meanings, the beads are traditionally used to mark important life events and create a rich visual language.
The bags are available on loewe.com, Bergdorf Goodman and bergdorfgoodman.com. Until 27 July, LOEWE and Knot On My Planet will present a special display in Bergdorf Goodman’s store windows on 5th Avenue, New York.
In the Philippines, Loewe is exclusively distributed by Stores Specialists, Inc., and is located at Shangri-La Plaza Mall East Wing. Follow @ssilifeph on Facebook and Instagram for more information.