Kate Spade New York Celebrates The Launch of Spring In Manila
Kate spade new york celebrated Spring in the Philippines with an exclusive party event showcasing looks straight from the New York Fashion Week Runaway show held in Manila's Artinformal in Makati. The event featured the debut collection of the brand's new Creative Director, Nicola Glass, who joined last January 2018.
As an expression of Nicola's reimagination of the brand, the art venue was transformed into a modern and feminine environment with the brand's new signature pink as the focus of the party, surrounded by gentle and warm atmosphere, that welcomed guests into an intimate but celebratory party. Updated brand elements were seen throughout the space including the use of plush pink carpet and the iconic spade floral print design.
The spade is boldly interpreted in its own way, with unique patterns applied to various spaces throughout the event in an explosion of colors and unique combinations. Among them, the new floral spade motif highlights the photo station, as well as the video interaction area, bringing guests into a full branded experience.
Guests were welcomed with a large screen video of the Spring 2019 New York Fashion Week runaway show, the first ever runaway show for Kate Spade New York. Guests also enjoyed a 3D interactive photobooth to view the animated video featuring the brand signature evergreen spade floral and feminine floral dot's animation. This exciting moment brought guests into a multimedia hyperspace tunnel, where kate spade new york presents infinite possibilities. Notable Attendees include, Heart Evangelista, Tricia Gosingtian, Stephanie Kienle-Gonzales, Jess Kienle-Maxwell, Ria Prieto, Stephanie Zubiri, Bianca Elizalde and Rosanna Ocampo.
The Spring 19 Collection is available in kate spade new york stores in the Philippines.