JISOO Takes Center Stage In Custome Tommy Hilfiger During Blackpink's 2025 ‘Deadline’ World Tour In New York City
WHAT: Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], announces global superstar and Global Brand Ambassador JISOO wore custom TOMMY HILFIGER looks while performing in BLACKPINK’s 2025 ‘Deadline’ tour, in Citi Field, New York City on July 26 and 27, 2025. As a long-term collaborator and the face of the TOMMY HILFIGER Spring 2025 campaign, style icon JISOO continues to define the brand’s elevated evolution of women’s style, infusing classic American style with her refined sophistication.
On July 26th, JISOO’s wore a custom TOMMY HILFIGER creation featuring an intricately constructed bustier-style bodysuit, reimagining preppy argyle in signature red, white, and blue. Sculpted in satin and hand-embellished with beaded crystals that traced the motif with subtle luminosity, the look captured a balance of structure and softness. True to Tommy Hilfiger’s American prep heritage, the design was elevated with couture-level craftsmanship and brought to life through JISOO’s quiet confidence and timeless presence.
On July 27th, JISOO returned to the stage in another custom TOMMY HILFIGER creation, a blue and white Ithaca shirt dress in opaque silk chiffon, adorned with hand-placed sequins and crystals—a refined translation of the classic preppy TOMMY HILFIGER shirt. Constructed with a cinched waist and an asymmetric wrap maxi skirt that extended into a dramatic tail, the look created a striking and modern silhouette.
Blending a powerful presence with unshakable composure, JISOO set the tone for a new era of style for TOMMY HILFIGER womenswear in March 2025, marking a continued evolution of her relationship with the brand that continues to unfold. She returned for her third TOMMY HILFIGER campaign, having joined the Tommy Family as Brand Ambassador for Fall 2024 and headlining Lunar New Year the same year.
Friends of the brand are invited to join the community and conversation on social media using #TommyHilfiger @TommyHilfiger and @Sooyaaa__.
WHERE: Citi Field, New York City, United States of America
WHEN: July 26-27, 2025
ABOUT TOMMY HILFIGER
With a brand portfolio that includes TOMMY HILFIGER and TOMMY JEANS, Tommy Hilfiger is one of the world’s most recognized premium designer lifestyle groups. Its focus is designing and marketing high-quality men’s tailored clothing and sportswear, women’s collection apparel and sportswear, kidswear, denim collections, underwear (including robes, sleepwear, and loungewear), footwear, and accessories. Through select licensees, Tommy Hilfiger offers complementary lifestyle products such as eyewear, watches, fragrance, swimwear, socks, small leather goods, home goods, and luggage. The TOMMY JEANS product line consists of jeanswear and footwear for men and women, accessories, and fragrance. Merchandise under the TOMMY HILFIGER and TOMMY JEANS brands is available to consumers worldwide through an extensive network of TOMMY HILFIGER and TOMMY JEANS retail stores, leading specialty and department stores, select online retailers, and at tommy.com.
In the Philippines, Tommy Hilfiger is exclusively distributed by Stores Specialists, Inc., and is located at Central Square in Bonifacio High Street Central, Alabang Town Center, Ayala Center Cebu, Marquee Mall, TriNoma, Mall of Asia, Greenbelt 5, Newport Mall, Rustan’s Makati, Rustan’s Shangri-La, Tommy Jeans Robinsons Place Manila, Tommy Hilfiger Rockwell, and online at Trunc.ph, Rustans.com, Zalora, and Lazada. Visit ssilife.com.ph or follow @ssilifeph on Instagram for more information.
About SSI Group, Inc.:
The SSI Group is the Philippines’ largest specialty retailer, with an established brand portfolio that includes some of the world’s most recognized international brands. We lead the country’s specialty retail market through the size and breadth of our brand portfolio and store network, with 94 brands and 593 stores. With our growing e-commerce presence, we are also the Philippine specialty retailer with the most diverse and extensive e-commerce offering. Our unique brand portfolio covers a wide range of specialty and lifestyle concepts, spanning the luxury, casual, and fast fashion, beauty, footwear, home, and restaurant categories. Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years. Throughout this time, we have sought to inspire and enhance the lifestyle values of our customers and to cater to the evolving tastes and aspirations of Filipino consumers. In response to the evolution of the retail industry, the company introduced "The Specialist," an At Home concierge service dedicated to serving its valued customers with their shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:
SSI GROUP CUSTOMER SERVICE TEAM
Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
Mobile Number: (0917) 552 9359
Facebook: facebook.com/SSILifePH
Instagram: @ssilifeph
Viber Community: bit.ly/SSILifePH
#TheSpecialistBySSI