Jimmy Choo Global Ambassador Wang Yibo Unveils The Bar Holdall

Jimmy Choo unveils a new campaign with Global Brand Ambassador Wang Yibo, wearing the BAR HOLDALL bag; a new introduction for Spring 2026.

The BAR HOLDALL is a spacious carryall in supple soft grain leather or durable ECONYL®, an endlessly recycled nylon. Soft folds expand to increase capacity, creating a silhouette designed for movement and modern living. 

The campaign sees the multi-talented actor, singer and motorbike racer Yibo styling the BAR HOLDALL with sculptural trainers, the DIAMOND FLEX and DIAMOND RUN, against an industrial backdrop; juxtaposing fresh, floral arrangements with utilitarian architecture, playing with perception and contradiction.

Shoot credits 
Talent: Wang Yibo
Creative Agency: CAA China
Photographer: Edwin Zhang 
Director: Dotty Luo 
Stylist: YIN
Set Designer:  Sermon Yang
Hair, Make up: Wang Yiduo

ABOUT JIMMY CHOO:
Established in 1996, Jimmy Choo is a global luxury accessories brand with an empowered sense of glamour and a playfully daring spirit. Celebrated for its confident style and craftsmanship excellence, Jimmy Choo is synonymous with the art of celebrity dressing and red-carpet style. The house’s innovative spirit meets time-honoured techniques in the form of exceptional collections spanning footwear, handbags, fragrance, a range of accessories, and a growing men’s offering. Together, CEO Hannah Colman and Creative Director Sandra Choi have built a global powerhouse defined by glamour, optimism, and joy. Jimmy Choo is part of the Capri Holdings Limited global fashion luxury group publicly listed on the New York Stock Exchange under the ticker CPRI.

In the Philippines, Jimmy Choo is exclusively distributed by Stores Specialists, Inc., and is located at Greenbelt 3, Shangri-La Plaza, and Rustan’s Makati. You can also shop Jimmy Choo online at Trunc.ph. Visit ssilife.com.ph or follow @ssilifeph on Instagram for more information

About SSI Group, Inc.: 
The SSI Group is the Philippines’ largest specialty retailer, with an established brand portfolio that includes some of the world’s most recognized international brands. We lead the country’s specialty retail market through the size and breadth of our brand portfolio and store network, with 94 brands and 593 stores. With our growing e-commerce presence, we are also the Philippine specialty retailer with the most diverse and extensive e-commerce offering. Our unique brand portfolio covers a wide range of specialty and lifestyle concepts, spanning the luxury, casual, and fast fashion, beauty, footwear, home, and restaurant categories.  Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years. Throughout this time, we have sought to inspire and enhance the lifestyle values of our customers and to cater to the evolving tastes and aspirations of Filipino consumers. In response to the evolution of the retail industry, the company introduced "The Specialist," an At Home concierge service dedicated to serving its valued customers with their shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:

SSI GROUP CUSTOMER SERVICE TEAM
Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
Mobile Number: (0917) 552 9359
Facebook: facebook.com/SSILifePH
Instagram: @ssilifeph
Viber Community: bit.ly/SSILifePH
#TheSpecialistBySSI