In Style, In Tune: These Influencers Wore Hugo To Wanderland Festival

For the new season, a change in energy is coming. HUGO, the younger of the HUGO BOSS brands, is ready to embark on a very new, very adventurous journey – and they are inviting unique, stylish individuals along for the ride. The mood of the moment? Self-exploration. Whether it’s a dressy ensemble or a more casual fit, wear it your own way.

The Wanderland Festival, known for its annual two-day celebration of music and the arts, provided the perfect backdrop for HUGO to showcase its bold and contemporary pieces. Influencers and trendsetters in their own right, Blue Zoleta, Brent Manalo, and Liam Labrooy attended the recent Wanderland Festival wearing pieces from HUGO’s Spring 2024 collection, capturing the attention of festival-goers and fashion enthusiasts alike.

Laid-back silhouettes, tried-and-true denim, fiery prints, and bold bursts of HUGO red brought an eye-catching twist to the festival looks. As the brand continues to be an avenue for everyone to express themselves through clothing, HUGO remains dedicated to collaborating with individuals who embody its spirit of creativity and authenticity.

Make a statement and #HUGOYourWay.


In the Philippines, HUGO is exclusively distributed by Stores Specialists, Inc., and is located at Power Plant Mall or online via Trunc.ph. Visit ssilife.com.ph, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.