Furla Introduces “Furla Colors”: The Pre-Fall 2023 Advertising Campaign Starring Irina Shayk
Furla unveils the new global multi-media advertising campaign “Furla Colors”, presenting the sophisticated, yet colorful and dynamic sentiment of the new PreFall 2023 collection.
The world-famous supermodel Irina Shayk encapsulates the true nature of Furla, through a series of images and videos lensed by Koto Bolofo and Paolo Zambaldi. The flawless contrast between the collection’s colors and the simplicity of the campaign comes to fruition with white blocks and plain surroundings, in an almost surreal environment in reference to Furla's timeless passion for design and architecture. With sharp camera angles, Irina Shayk playfully narrates the new Furla Prefall 2023.
The collection evokes a vivid world of intense colors to explore through fine-crafted leather goods. New shapes, hues, and materials feature Furla’s signature bags from Opportunity to Metropolis and Unica, designed to accompany women on every occasion. Furla’s DNA shines through monogram canvas and precious leathers, alternating squared profiles and rounded lines. The PreFall 2023 collection will be available from May 1st at Furla.com, in Furla stores around the world, and across its global network of partner retailers.
In the Philippines, Furla is exclusively distributed by Stores Specialists, Inc., and is located at Central Square in Bonifacio High Street Central, Greenbelt 5, Newport Mall, Power Plant Mall, Rustan’s Makati, Shangri-La Plaza East Wing, and online at Trunc.ph, Rustans.com, Zalora. Visit www.ssilife.com.ph, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.