Calvin Klein Launches Fall 2023 Jeans Campaign In Asia Starring Bright Vachirawit, Maryel Uchida, And Kuan Chen

Calvin Klein Launches Fall 2023 Jeans Campaign In Asia Starring Bright Vachirawit, Maryel Uchida, And Kuan Chen

Calvin Klein today unveils its new Calvin Klein Jeans campaign in Asia starring Thai actor, singer and model Bright Vachirawit alongside Japanese model Maryel Uchida and Chinese actor Kuan Chen. 

Lensed by Park Jong Ha, the campaign sees our stars embodying the sensuality and confidence at the heart of the brand. Dressed in some of our most emblematic styles, the campaign’s bold portraits highlight the refined casual styles that define our latest Jeans collection.

Featured in the campaign, the Fall 2023 Calvin Klein Jeans collection features 90s inspired silhouettes updated for now with elevated fits and bold new washes. The Hyper Real Boxy Denim Jacket features a relaxed, gender inclusive fit and a dimensional violet wash, perfect to pair with men’s or women’s 90s Straight Jeans in the same vibrant shade for a bold take on denim. The 37.5 Jeans styles, available in a selection of slim, wide and flare silhouettes, are crafted with patented thermo-regulating technology for all-season comfort. Made from rigid cotton denim, Authentic Bootcut Jeans sit on the waist with slim legs and a flared hem for a look that is simultaneously retro and modern. High Rise Wide Leg Jeans sit high on the waist with a wide leg fit for a considered, casual look. The Classic Tapered Jeans sit below the way and feature an easy fit through the thigh, with a stylish tapered leg.

The collection is now available in Calvin Klein stores throughout Asia. In the Philippines, Calvin Klein stores are located in Greenbelt, Mall Of Asia, Robinsons Manila, Rockwell, TriNoma, Cebu, Megamall, Alabang Town Center, Magnolia, Shangri-La, Bonifacio High Street, Central Square, RCC Makati, RCC Shangri-La, Shopee, Lazada, Zalora, Rustans.com, and Trunc.ph.