BOSS And NBA Launch Second Co-Branded Capsule Collection
BOSS is excited to announce the launch of their second co-branded capsule collection with the NBA, following the success of the first season which launched earlier this Spring.
The Fall/Winter 2021 co-branded collection focuses on the merging of iconic NBA team logos with signature BOSS lettering. The new graphics are seen across 11 styles, including hoodies, t-shirts, sweatshirts, joggers, jackets and more. The logos of the Boston Celtics and Dallas Mavericks join last season’s line-up of the Brooklyn Nets, Chicago Bulls, Golden State Warriors, Houston Rockets, Los Angeles Lakers, Miami Heat, New York Knicks and Toronto Raptors along with the NBA Logoman. Starting today, the collection is available in select European, South East Asia and Asia Pacific countries, marking the first time it launches beyond North and South America.
In celebration of the capsule collection, BOSS has revealed a special social media campaign featuring three-time NBA champion Klay Thompson and TikTok creators Cole Micek and Koby Lomax. Photographed by fashion photographer Philip-Daniel Ducasse with creative direction by RanaVerse, the campaign showcases the three wearing designs from the latest capsule release.
To celebrate the exclusive launch of the BOSS & NBA Fall/Winter 2021 collection in the Philippines, the items will be available at a 2-Week Pop-up at Level 1, Central Square from October 29 to November 12, 2021. Experience the exciting spirit of the sport at the pop-up and receive exclusive GWPs. The collection will be available in BOSS stores afterwards.
Stepping into the spotlight: Superstar Klay Thompson reveals what it takes to be a BOSS, and it all starts with finding your passion.