Tommy Hilfiger Hosts Iconic Weekend With Kendall Jenner And Lewis Hamilton At The Miami Grand Prix

Continuing a legacy of breaking conventions by fusing fashion and sport, supermodel Kendall Jenner experienced the thrill of Formula 1™️ at the latest in a series of ‘Weekends with Tommy’.

AMSTERDAM, THE NETHERLANDS (May 2024) – Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], announces Tommy Hilfiger hosted Kendall Jenner for the ultimate Miami Grand Prix experience. The supermodel, entrepreneur, and face of the Tommy Hilfiger Spring 2024 campaign topped the star-studded guest list for one of the most sought-after dates in the Formula 1™️ calendar on May 3-5, 2024. Kendall lived the action-packed racing world to the fullest, experiencing a hot lap with Sir Lewis Hamilton and watching sessions from the pit wall with F1 ACADEMY™ Managing Director Susie Wolff. 

“I’m so excited to bring Kendall to Miami Grand Prix for this street-track spectacular,” said Tommy Hilfiger. “I have always been inspired by fusing the worlds of fashion and sport creating high-speed cultural moments around motor racing. As America’s passion for Formula 1™️ accelerates, I'm thrilled that Kendall and the Tommy family are setting the standard for style on the grid.”

"Excited to be at Formula 1™️ with Tommy Hilfiger!” said Kendall Jenner. “Loving the stylish twist they add to the paddock and their sponsorship of the fearless women drivers of the F1 ACADEMY™️."

During the weekend, Kendall was introduced to the F1 ACADEMY™️, a series that is reshaping the landscape of Formula 1 by championing female racing drivers and helping guide them to elite levels in motorsport. Alongside the series’ Managing Director, Susie Wolff, she cheered on Tommy Hilfiger-sponsored leading talent Nerea Martí as she raced in red, white, and blue. The fashion icon also enjoyed a hot lap with legendary driver Lewis Hamilton, posting an adrenaline-fueled dashcam film to her social audience.

The Formula 1™️ paddock has become increasingly seen as a fashion hotspot for drivers and VIP attendees alike. Kendall Jenner made a statement by stepping out in a knee-length red and white Gingham strap dress with leather loafers, hand-picking the pieces from the Tommy Hilfiger Spring 2024 collection, for which she recently headlined the campaign.

Friends and followers of the brand are invited to join the conversation on social media using #TommyHilfiger, @TommyHilfiger, and @KendallJenner.

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