Tommy Hilfiger Fuses Prep And Performance With U.S. SAILGP Team Collaboration

The collection builds on Tommy Hilfiger’s tradition of merging fashion and sport through high-performance, technical and nautically inspired designs.

AMSTERDAM, THE NETHERLANDS (JUNE 2025) – Tommy Hilfiger, which is part of PVH Corp. [NYSE: PVH], introduces the Tommy X U.S. SailGP Team capsule collection — designed at the intersection of high-performance sport and modern style. As SailGP captures global attention with its speed, athleticism and spectacle, the collection is inspired by the intensity of the race and refined for life off-deck: born on the water and built for the city.

“The U.S. SailGP Team is changing the face of sailing,” said Tommy Hilfiger, “Over the past 40 years, we’ve partnered across a wide range of sports, from competitive sailing to golf, tennis, soccer and skiing, but this is another level. SailGP is high-stakes and high-speed, reaching new audiences in iconic locations and inspiring a new generation. We are proud to be working with Mike Buckley and the U.S. SailGP Team as they lead this charge.”

In 2024, Tommy Hilfiger announced its multi-year agreement as Official Lifestyle Apparel Partner of the U.S. SailGP Team. With the ambition to redefine fashion’s role in sailing and sailing’s role in pop culture — the collaboration is a game-changing fusion of sport and style. Dubbed “the most exciting race on water,” SailGP is an adrenaline-fueled sport where 12 F50 catamarans speed up to 100 km/h across destinations like Sydney, Saint-Tropez and New York.

“Tommy is legendary and has a sixth sense for partnering with sports on the rise,” says Mike Buckley, CEO and co-owner of the U.S. SailGP Team. “When we started exploring the idea of a fashion sponsor, he was the only name on our list. He immediately saw the potential of SailGP as more than just a sport, but as a cultural movement. This collection is a testament to what’s possible when you dream big and never give up.”

Inspired by the brand’s archives, the collection combines iconic nautical elements with unique technical features — all rooted in TOMMY HILFIGER’s signature red, white and blue palette. Designed to perform on deck and move seamlessly through everyday life, a hero piece is the heavy-duty, color-blocked flag jacket with a three-layer fabric construction and water-resistant finish. A technical refresh on a classic silhouette, the pique performance polo features a sweat-wicking fabric with UV protection, while an athletic ripstop sailing jacket blocks the wind with a mesh lining. For laid back moments, a heavyweight knit hoodie, graphic tees and color-blocked sweater are all race ready and style approved.

Sailing has been part of the TOMMY HILFIGER story since 1985, when maritime signal flags inspired the brand’s iconic logo that features founder Thomas Jacob Hilfiger’s initials (TJH). Drawn to the freedom, energy and adventure of life on the open water, the brand launched its first Sailing Gear collection in the early ’90s. In the years that followed, Tommy Hilfiger backed solo sailor Brad Van Liew in a round-the-world race and celebrated back-to-back victories at the Volvo Extreme 40 Grand Prix with the Hilfiger Sailing Team in 2005 and 2006 — cementing a legacy at sea that continues to evolve. Now, this long-standing connection to the sport is celebrated by the brand’s partnership with the U.S. SailGP Team, whose crew wears TOMMY HILFIGER at every 2025 Rolex SailGP Championship event throughout the season.

The TOMMY HILFIGER U.S SailGP Team Collection will be available on tommy.com, in TOMMY HILFIGER stores worldwide, and via select wholesale partners from August 15, 2025.

Friends of the brand are invited to join the community and conversation on social media using #TommyHilfiger, @TommyHilfiger, and @SailGPUSA.

ABOUT TOMMY HILFIGER

With a brand portfolio that includes TOMMY HILFIGER and TOMMY JEANS, Tommy Hilfiger is one of the world’s most recognized premium designer lifestyle groups. Its focus is designing and marketing high-quality men’s tailored clothing and sportswear, women’s collection apparel and sportswear, kidswear, denim collections, underwear (including robes, sleepwear, and loungewear), footwear, and accessories. Through select licensees, Tommy Hilfiger offers complementary lifestyle products such as eyewear, watches, fragrance, swimwear, socks, small leather goods, home goods and luggage. The TOMMY JEANS product line consists of jeanswear and footwear for men and women, accessories, and fragrance. Merchandise under the TOMMY HILFIGER and TOMMY JEANS brands is available to consumers worldwide through an extensive network of TOMMY HILFIGER and TOMMY JEANS retail stores, leading specialty and department stores, select online retailers, and at tommy.com.

In the Philippines, Tommy Hilfiger is exclusively distributed by Stores Specialists, Inc., and is located at Central Square in Bonifacio High Street Central, Alabang Town Center, Ayala Center Cebu, Marquee Mall, TriNoma, Mall of Asia, Greenbelt 5, Newport Mall, Rustan’s Makati, Rustan’s Shangri-La, Tommy Jeans Robinsons Place Manila, Tommy Hilfiger Rockwell, and online at Trunc.ph, Rustans.com, Zalora, and Lazada. Visit ssilife.com.ph or follow @ssilifeph on Instagram for more information.

About SSI Group, Inc.:

The SSI Group is the Philippines’ largest specialty retailer, with an established brand portfolio that includes some of the world’s most recognized international brands. We lead the country’s specialty retail market through the size and breadth of our brand portfolio and store network, with 94 brands and 593 stores. With our growing e-commerce presence, we are also the Philippine specialty retailer with the most diverse and extensive e-commerce offering. Our unique brand portfolio covers a wide range of specialty and lifestyle concepts, spanning the luxury, casual, and fast fashion, beauty, footwear, home, and restaurant categories.  Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years. Throughout this time, we have sought to inspire and enhance the lifestyle values of our customers and to cater to the evolving tastes and aspirations of Filipino consumers. In response to the evolution of the retail industry, the company introduced "The Specialist," an At Home concierge service dedicated to serving its valued customers with their shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:

SSI GROUP CUSTOMER SERVICE TEAM

Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
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