BALLY Opens At Rustan’s Shangri- La
Swiss luxury brand BALLY proudly unveils its newest boutique at Rustan's Shangri-La, deepening its footprint in the Philippines with a space that reflects the brand’s rich heritage and contemporary vision. Located in one of Manila’s most distinguished shopping destinations, the latest addition offers an immersive experience that embodies BALLY’s commitment to quality, craftsmanship, and timeless elegance.
Spanning 55 square meters, the boutique seamlessly blends tradition with modern sophistication. Upon entering, visitors are immersed in warm wood tones that echo Switzerland’s natural landscapes. Signature wooden boiserie, meticulously crafted with clean lines and a refined finish, adds depth to the space, while cream beige walls and sleek marble surfaces create a striking yet harmonious contrast.
The central seating area invites patrons to try on BALLY’s iconic footwear. Featuring clean wooden frames and plush velvet upholstery, the seating evokes a mid-century modern aesthetic with a contemporary edge. Glass display cases, accented with natural wood and metal, present an exquisite selection of leather goods and accessories, adding to the boutique’s polished ambiance.
Beyond its visual elegance, the boutique pays homage to BALLY’s commitment to sustainability. The extensive use of natural wood, combined with the timeless appeal of marble and other organic materials, reinforces the brand’s dedication to environmentally conscious craftsmanship.
Overall, pacing through the boutique feels like embarking on a journey that unfolds the story of transcendent artistry. Founded in 1851 by Carl Franz Bally in Schönenwerd, Switzerland, BALLY has built a 170-year legacy of unparalleled craftsmanship and innovation. Today, the brand continues to offer patrons an elevated shopping experience, inviting them to explore curated displays that showcase its signature offerings—shoes, bags, and accessories—all thoughtfully arranged to reflect the brand’s remarkable heritage.
A GLIMPSE OF BALLY’S SPRING/SUMMER 2025 COLLECTION
In tandem with the store opening, BALLY presents its Spring/Summer 2025 collection, Counterpoint 3. A masterful exploration of contrasts, the collection juxtaposes delicate fabrics with sculptural tailoring—highlighted by petal-like folds, voluminous sleeves, and meticulously draped taffeta and silk gazar.
Footwear takes center stage, with an anthology of styles that reinterpret BALLY’s rich archives. The Glendale, perched on a slim pedestal heel, and the elevated lace-up Scribe on a block heel exude sophistication, while brogued derbies, cut-out Mary Jane brogues, as well as T-strap sandals are adorned with edgy metalwork like bright saddlery studs and spikes, adding a playful edge. On the other hand, bags, including the oversized Beckett satchel and trapeze or bell-shaped doctor’s bags, punctuate the collection with vibrant Alpine hues and intricate topstitching, while engraved belt buckles and handbag straps modeled after antique hammered shoe horns, joining acorns, bells, and mushrooms, add a whimsical touch.
Over the decades, BALLY has remained steadfast in preserving its heritage while continuously evolving to meet the modern consumer’s desire for both style and substance. Today, the luxury label continues to innovate with purpose. And with the newly opened boutique at Rustan's Shangri-La, BALLY furthers its mission among Manila's growing community of discerning clients.
ABOUT BALLY
Bally is a Swiss luxury brand established in 1851 with a rich heritage in shoemaking and a longstanding relationship with architecture, the arts, and the environment. Today, the brand offers unique designs across shoes, accessories, and ready-to-wear, driven by a dedication to craftsmanship and a contemporary aesthetic. The company is owned by Regent LP, a privately held group focused on long-term investments in companies with premium brands, attractive growth, and strong cash flow dynamics. For more information, please visit Bally.com.
In the Philippines, BALLY is exclusively distributed by Stores Specialists, Inc., and is located at Rustan’s Makati, Rustan’s Shangri-La, City of Dreams, Power Plant Mall, and Newport Mall. Visit ssilife.com.ph or follow @ssilifeph on Instagram for more information.
About SSI Group, Inc.:
The SSI Group is the Philippines’ largest specialty retailer, with an established brand portfolio that includes some of the world’s most recognized international brands. We lead the country’s specialty retail market through the size and breadth of our brand portfolio and store network, with 94 brands and 593 stores. With our growing e-commerce presence, we are also the Philippine specialty retailer with the most diverse and extensive e-commerce offering. Our unique brand portfolio covers a wide range of specialty and lifestyle concepts, spanning the luxury, casual, and fast fashion, beauty, footwear, home, and restaurant categories. Established in the 1980s, SSI has been at the forefront of the Philippine retail industry for more than 30 years. Throughout this time, we have sought to inspire and enhance the lifestyle values of our customers and to cater to the evolving tastes and aspirations of Filipino consumers. In response to the evolution of the retail industry, the company introduced "The Specialist," an At Home concierge service dedicated to serving its valued customers with their shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:
SSI GROUP CUSTOMER SERVICE TEAM
Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
Mobile Number: (0917) 552 9359
Facebook: facebook.com/SSILifePH
Instagram: @ssilifeph
Viber Community: bit.ly/SSILifePH
#TheSpecialistBySSI