More than 90 years after its founding in the birthplace of the Renaissance, the house of Ferragamo today projects an image of deep tradition and dynamic reinvention. From this perspective, products belong not only to a season but, more importantly, to a continuous narrative that conveys inspiring stories built at once upon the glory of Ferragamo’s past and the fantastic urgency of today’s global marketplace. This is the engine of Women’s Creative Director Paul Andrew and Men’s Design Director Guillaume Meilland’s collective artistic endeavor and the spirit with which they propose a new season.
For Pre-Spring 2019, spanning the onset of winter into early spring, Andrew and Meilland imagine their protagonists’ escape from city streets to chic interiors, from the noise of public life to enclaves of quiet privacy. The easy sophistication of their Autumn Winter 2018 debut is further explored in relaxed silhouettes in transitional fabrics and a palette of bone and parchment, azure and aquarelle, brick and merlot. The simultaneous development of the women’s and men’s aesthetic universe aligns the personae as well as the purpose of Andrew and Meilland’s approach: they address the individual starting with the shoe. In this, ready-to-wear does not so much come second as it serves to contextualize and confirm an identity.
Andrew reimagines the famous Vara shoe in stretch nappa across several styles and at once introduces a new icon in the development of Ferragamo Gancini, a cotton jacquard featuring the symbolic Gancini, the world-renowned Ferragamo logo made even more heroic in shoes and all categories of ready-to-wear. Patchworked harlequin eelskin and snakeskin, woven leather and vegetable-tanned calfskin uppers showcase the artisanal handmade against avant-garde shoe constructions demonstrating the innovations of Ferragamo’s manufacturing platform. Men’s shoe styles include elegant oxfords in the famed Tramezza construction, Ferragamo Gancini fabric hightops, and a sneaker update.
An idea for a refined holiday wardrobe frames the attitude of the ready-to-wear. For men, Meilland crafts lightweight leather outerwear in plongé lambskin, overcoats in double cotton, wide pants in cotton gabardine, washed denim and workwear cotton linen. Knitwear in the finest cashmere and silk appears in pure crewneck sweaters and again patchworked with nappa and suede in a short zip jacket. The tailoring for both men and women is soft and deconstructed, polished without formality. For women, Andrew emphasizes oversized silhouettes in denim, silk twill, technical poplin, and cotton linen. He extends the sweater knit dressing introduced in the autumn season with spring-forward silhouettes rendered in light cashmere and cotton yarns. The Ferragamo Gancini cotton jacquard powers a signature total look in a statement trench, skirt, and pant, the print surfacing even in crepe de chine shirting.
Finally, the women’s Ferragamo Studio Bag, launched in Pre-Fall 2018, completes the daytime look – a versatile shape destined to become a new classic. It perfectly complements the total accessory offer, rendered in the finest leathers and precious skins, as well as in raffia and the novelty skins of the season.
A new vision for Ferragamo herein emerges with a quiet, unshakeable confidence.
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