Captivating and cosmopolitan, Jimmy Choo Pre-Fall 2018 pulsates with urban kudos morphed with the brands signature glamorous spirit.
The stylish durability of the D-ring belt anchors the collection with a pragmatic coolness and the ‘90s favourite is now reset in sophisticated camel and cedar wrapping around the ankle. Webbing is also tricked out in linear sky blue and red ticking for high summer pattern. This metropolis is anything but grey — graphic colour flows through the threads of the collection with refreshing shades of lime, rose water, and red, and unique, painterly disrupted stripe leather.
The collection also welcomes back the legacy logo: “I Want Choo” bandied on sandal webbing, and emblazoned on trainers, signalling a new sophistication as the global street wear slipstream continues. Tonal jelly sandals have aquatic gloss and stylishly modelled with 3D technology creating a getaway go-to style.
“We’re looking at everything urban and cosmopolitan. The technique and the technical. Because we’re all in transition, constantly evolving. The Jimmy Choo woman is unanchored and transient, constantly on the move which makes her so of the moment,” said Sandra Choi.
The message is confident. Make it magnetically beautiful, urban, and atomic.
Key styles include:
A nudge on from the kitten, the popular LANCER family gains New Wave edge and mobility with a stubbed micro heel. For day or a night on the tiles, the nappa chalk leather with silver micro studs is perennially cool.
The urban safari commences with the sophisticated roar of painterly natural or rose raffia leopard printed ROMY pumps.
The I WANT CHOO script continues across a myriad of styles including the BREANNE. The graphic stripes or I WANT CHOO webbed tape shout urban refinement.
The popular silhouette grows up with ease; introducing the roomy and the effortless LOCKETT SHOULDER in brushed Seventies suedes.
Hide and chic – CALLIE’s “dumpling” silhouette neatly stows away red carpet essentials, gathered by a captivating pewter chain tassel and bracelet. Rocky rhinestones or metallic silver enthral on more than the dance floor.
STEVIE heralds the return of the hero hobo shopper, easy and relaxed in veritable fresh green suede.
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