Swarovski Celebrates Craftsmanship And Glamour With Its Fall/Winter 2020 Collection
This year, Swarovski celebrates 125 years of refined craftsmanship, creating jewelry and accessories that empower people around the world to look and feel glamorous, while expressing their own unique style.
Building on its rich history, the Swarovski Fall/Winter 2020 (FW20) Collection tells the stories of two defining moments in the brand’s 125-year history, interlinked by the ever-present power of glamour. Fall seeks inspiration from the vibrant glamour and creativity of the 1970s, when Swarovski created its first crystal products, while Holiday is a nod to the refined royal glamour of 1895, the year Swarovski was born.
Embodying the brand’s innovative spirit, the FW20 Collection is a creative expression of Swarovski’s inherent craftsmanship, crystal expertise and cutting-edge techniques.
FW20 COLLECTION HIGHLIGHTS
FALL – INSPIRED BY THE VIBRANT GLAMOUR OF THE 1970s
For the Fall Collection, Swarovski has explored its archives to reinterpret iconic pieces from the past, as well as to design new, on-trend pieces. Influenced by the 1970s, Swarovski seeks to empower people with a collection designed to encourage the self-expression and originality associated with this decade. This era also marked an important turning point for Swarovski; when the brand introduced its first crystal figurine in 1976, it kick-started a new product-focused era that led to the creation of its first jewelry collections. Throughout the Fall Collection, versatile earth tones meet vibrant pops of color, while bold silhouettes are infused with refined Swarovski crystal detailing.
TWIST
Representing a literal “twist” on Swarovski’s previous Spiral family, the new Twist Collection is a timeless interpretation of the spiral trend. Elegant and modern, its intertwined shapes create the impression of stunning optical illusions, perfect for a glamorous day-to-night style.
Throughout The Elements Collection, Swarovski associates a zodiac sign with the energy of a natural element. Inspired by the forces that empower individuals around the world, each piece is designed to give an insight into the wearer’s personality and character traits:
• Fire – passionate
• Water – dreamer
• Air – imaginative
• Earth – loyal
HOLIDAY– INSPIRED BY THE REFINED ROYAL GLAMOUR OF 1895
In the Holiday Collection, Swarovski dials up a sense of royal glamour with a sparkling modern twist. At the time of Swarovski’s birth, royals used jewelry as an expression of elegance and in this new Collection, opulent embellishments are combined with a rich color palette of golden tones, emerald green, ruby red and, of course, Swarovski’s iconic blue. Mixed Swarovski stone cuts, showcasing the Pointiage® technique and pavé embellishment, enrich the refined, high-shine appeal of the Collection, designed to impress with its high-octane glamour.
TENNIS DELUXE
Swarovski’s Tennis Deluxe Collection introduces new pieces with mixed cut stones which showcase a modern twist to the classic Tennis design. Whether pieces are worn every day with an on-trend, stylish edge or as a more elaborate statement, the new silhouettes are perfectly placed to catch the light with true brilliance.
SWAROVSKI SPARKLING DANCE COLLECTION
Swarovski gives the royal treatment to one of its iconic collections for the holiday season. New additions to the Sparkling Dance Collection brilliantly capture the signature movement of the dancing stone, with dynamic and opulent embellishments creating a sparkling look for the season.
To see how others style their sparkle, please visit Swarovski’s #SparkDelight platform, or to learn more about Swarovski, follow us on Instagram, Facebook or visit Swarovski.com.
In the Philippines, Swarovski is available in Rustan’s Alabang, Rustan's Makati, Rustan's Shangri-La, and Rustan's Ayala Cebu. Swarovski is also available through boutiques owned and operated by Stores Specialists, Inc. located at Alabang Town Center, Glorietta, Newport Mall, Robinsons Magnolia, TriNoma Mall, The Podium Mall, Power Plant Mall, and SM Mall of Asia. Follow @ssilifeph and @rustansph on Instagram for more information.
In response to the evolution of the retail industry, the company introduced "The Specialist", an At Home concierge service dedicated to serve its valued customers with their shopping needs. Customers may get in touch with SSI’s Customer Service team through any of the following channels to inquire about a particular brand or product:
SSI GROUP CUSTOMER SERVICE TEAM
Email: customerservice@ssigroup.com.ph
Telephone Number: 8-830-5000
Mobile Number: (0917) 552 9359
Facebook: facebook.com/SSILifePH
Instagram: @ssilifeph