Calvin Klein Unveils Fall 2023

For Fall 2023, Calvin Klein redefines sensuality through scenes of pleasure and play. 

In their debut campaigns for the brand, Alexa Demie and Kid Cudi join ambassadors JENNIE, Jung Kook and Kendall Jenner in vignettes that capture their unique sensuality, confidence and playfulness through Calvin Klein’s distinctive lens. Shot by Inez & Vinoodh, each talent’s individual world is amplified through unique environments and curated soundtracks for images and videos that are grounded in reality, yet larger than life. Taken separately, each scene tells a story of empowered confidence; as a whole, the campaign artfully embodies different facets implicit to the Calvin Klein brand.

Alexa Demie is bold and seductive in new Calvin Klein Underwear. Simultaneously assertive and relaxed, Kid Cudi evokes carefree creativity in Calvin Klein Underwear and Jeans. JENNIE dials up her confidence in a mix of casual and refined Underwear and Jeans looks. Jung Kook channels playful energy as he moves like no one is watching in classic Calvin Klein Jeans. Kendall Jenner amplifies her femininity with Calvin Klein womenswear. 

The Fall 2023 collections reinforce Calvin Klein’s design codes of minimal, modern and sensual. Across Underwear, Jeans and apparel, this season presents elevated pieces that are essential to every wardrobe, for every lifestyle. Classic silhouettes are updated with new fabrics and refreshed fits, and are complemented by the latest Calvin Klein jewelry and eyewear. The result is an expression of effortless style connected to the way we live our lives today. 

The Fall 2023 campaign and collection is available on calvinklein.com. Campaign videos and extended content will pulse out on the @calvinklein social channels throughout the week, and the campaign will appear on high-visibility digital and out-of-home placements around the globe.



Campaign Credits:

Directed and photographed by Inez & Vinoodh

Calvin Klein launches its new Calvin Klein Underwear campaign in Asia starring Thai actor, singer and model Bright Vachirawit in his debut campaign for the brand. He is joined by Japanese model Maryel Uchida and Chinese actor Kuan Chen. 

Shot by Park Jong Ha, the campaign sees each talent harness their confidence and strong personalities to turn the every day into captivating moments. Styled in the latest Underwear collections, they embody the brand’s modern and sensual identity in portraits that are distinctly Calvin Klein. The cast is dressed in essential new styles from the Fall 2023 Underwear collection that introduce vibrant color palettes, reimagined logos and premium materials. Key styles featured in the campaign include Stencil Logo underwear, which refreshes our signature Cotton Stretch underwear with a new stencil logo treatment and seasonal color palette, and Future Shift underwear featuring a vivid two-tone logo waistband.


The collection is now available in Calvin Klein stores throughout Asia.




Campaign Credits:

Directed and photographed by Park Jong Ha




Calvin Klein Underwear

The Fall 2023 Underwear collection harnesses sensuality and sophistication with new fabrications, refined hardware and reimagined logos. The collection introduces vibrant color palettes, material innovations and new silhouettes. 









Calvin Klein Black offers a premium collection of underwear that prioritizes soft comfort, sensual design and attention to detail. In women’s, the Calvin Klein Black Graphic Lace unlined triangle bra and hipster briefs feature lace with a youthful energy and sheer tulle for a sensual edge; Calvin Klein Black Vintage Lace is a limited-edition selection of bridal pieces with soft, intricate silk lace. In men’s, the Calvin Klein Black Low Rise Trunk are ultra-soft with a flexible fit and shape retention designed to prevent ride-up.









Stencil Logo refreshes our classic Cotton Stretch underwear with a new stencil logo treatment and neutral seasonal color palette. Women’s lightly lined triangle bras, unlined bralettes and bikini underwear styles are made with a blend of extra-soft cotton modal and lyocell; men’s low-rise trunks are made from super-soft cotton blended with stretch. 









Women’s Modern Seamless lightly lined triangle bras, unlined bralettes, thongs, mid-rise briefs and bikini underwear are designed with ultra-comfortable soft microfiber and seam-free innovation for a second-skin fit.









Men’s and women’s Future Shift underwear features vibrant contrast seaming and a bright, two-tone logo waistband for an energetic addition to our classic Underwear offering. Women’s bras and underwear are made from extra-soft cotton stretch for comfort. Men’s trunks and low-rise trunks are designed with a contoured pouch for a supportive fit and are crafted from soft microfiber made with at least 85% recycled polyester and stretch for the ultimate comfort.









Women’s Intrinsic styles introduce an ultra-modern comfort lace that fuses the look of lingerie with the comfort of our Modern Cotton underwear. Unlined bras, triangle bralettes, unlined and lightly lined demi bras, thongs, high leg tangas and bikini underwear feature a brushed-back lace for an ultra-soft feel. Intrinsic introduces everyday sensuality with an effortlessly comfortable wearability. 









Calvin Klein Jeans

The Fall 2023 Calvin Klein Jeans collection amplifies our brand DNA for a new generation. Classic archival fits and silhouettes are updated with modern refinement, creating stylish wardrobe essentials.  









This season’s Jeans feature ‘90s-inspired silhouettes updated with new fits and washes. Made from rigid cotton denim, Authentic Bootcut Jeans feature slim legs and a flared hem for a look that is simultaneously retro and modern. The Authentic Straight Jeans are the ultimate easy fit, with a classic straight-cut leg for a refined yet relaxed silhouette. High Rise Wide Leg Jeans sit high on the waist with a wide leg fit for a considered, casual look. The 90s Straight Jeans tout a relaxed straight-leg silhouette for a classic fit that is comfortable and effortless. The High Rise Straight Jeans reinterpret our archival 1978 waist-defining straight jeans – classic pockets, a leg-lengthening side seam, and signature Calvin Klein hardware and leather badge create a distinctive new staple. 90s Loose Jeans feature a lower rise and wide, straight legs for an ultra-relaxed 90s aesthetic. The Slim Fit Stretch Jeans are made with flexible stretch denim for enhanced movement, all-day comfort and a refreshed slim silhouette. 









Denim jackets and shirts harness the premium craftsmanship and effortless style that has defined our Jeans collections for decades. Crafted from rigid cotton denim, the Regular 90s Denim Jacket offers an authentic ‘90s fit with a pointed collar, flap chest pockets and branded hardware; the Cropped 90s Trucker Jacket offers a classic style in an abbreviated silhouette for a streamlined look. The Future Archive Denim Trucker Jacket is a versatile wardrobe staple: styled with dual chest pockets, button closures and topstitching details for added structure and a distinctly Calvin Klein look. The Slim Denim Shirt offers a soft and easy layer with a tailored fit for classic Calvin Klein styling. The Vintage Indigo Denim Button-Down Easy Shirt is made from an extra soft cotton stretch blend with a tailored and refined fit designed for easy, versatile styling. 









Later in the season, we channel warmth and softness with the Sherpa Denim Jacket and Reversible Sherpa Bomber Jacket. The Sherpa Denim Jacket adds a soft sherpa lining for a cold-weather upgrade to one of our signature styles. The Reversible Sherpa Bomber Jacket introduces an oversized silhouette made with recycled materials. 









Calvin Klein womenswear

For Fall 2023, our womenswear collection looks forward with a nod to our archive for an assortment of emblematically Calvin pieces. New designs dial up sensuality and versatility, with a classic, neutral color palette. These are wardrobe essentials are designed for layering throughout the year.  









The Wool Double Breasted Coat makes a simple, elegant outerwear statement. Crafted from a wool and cashmere blend, it features an oversized shape and hits below the knee for a refined silhouette; a Melton wool undercollar and shoulder pads provide additional structure. A true wardrobe staple, the Relaxed Cotton Satin Shirt is cut in a relaxed fit with crisp pointed collars and tonal buttons for a clean, modern finish. It pairs perfectly with the Leather Mini Skirt, which is crafted from 60% certified recycled leather.









In dresses, the Slim Sheer Panel Midi Dress is made with a viscose blend for a sleek close to body fit; a traditional crew neck and long sheer sleeves are complemented by a back cut-out for a subtle sensuality. Our Cut Out Slip Maxi Dress updates a Calvin Klein staple for today. Designed with thin shoulder straps, a low scoop neck and sheer mesh details, this airy maxi dress features a cut-out detail at the front for a seductive take on a classic. 









Taking inspiration from classic menswear silhouettes, the Wool Twill Blazer, cut in a regular fit, features a peaked lapel, interior button closure and a structured shoulder for a minimal yet refined take on women’s suiting. Matching Wool Twill Wide Leg Trousers feature a mid-rise waist and extra wide legs for a look that is effortlessly elegant. 









This Fall, coordinated sets project comfort and sophistication as seen with the matching Relaxed Cardigan Jumper, Slim Wool Bralette and Wool Maxi Skirt. The jumper and bralette are made from 100% certified recycled wool excluding trims, and the skirt is made from 95% certified recycled wool excluding trims. The jumper and skirt’s ribbed texture creates visual interest, while the bralette shows some skin for a hint of sensuality.









The Sateen Rib Long Sleeve Top and matching Ribbed Slim Fit Pants feature a wide rib texture and a smooth, seamless look. The top’s crew neck cut complements the pants’ high rise waist for an elongating effect. 









In footwear, the Leather Stiletto Pumps and Leather Wedge Mules feature pearlized nappa leather, foam insoles and a an embossed CK logo at the heel for a sophisticated yet comfortable look. 









Calvin Klein jewelry

The Fall 2023 watches and jewelry collection focuses on simple, fluid shapes. Necklaces are soft and sculptural, designed to wear alone or layered with other pieces. The collection also includes a crystal embellished ring featuring a sleek, linear silhouette, as well as an adjustable brushed beaded bracelet with bold facets for an industrial feel.









Calvin Klein Jeans eyewear

This season’s collection of statement styles highlights dynamic minimalism. New sun styles feature layered pops of color, a colored metal CK monogram logo and diamond shaped temple tips embellished with a distinctive colored line.








Editorial Credits: 

Calvin Klein
Social: @calvinklein