Bally Spring-Summer 2018 Women’s Collection

SS18 Moodboard

The collection is inspired by the urban, street culture of the late 1970s and early 1980s New York City. A young world emerges with graffiti artists, musicians, and creatives forming their own identity through underground movements, unaware they are on the cusp of social and cultural revolution. Stripped walls, scarce belongings, and sparse furniture recall a carefree lifestyle from a previous era. NY apartment references Patti Smith and Robert Mapplethorpe.

Collection narrative – Women’s

She is secure. She is aware. She grabs and she goes.

The Bally woman evolved from the backdrop of a male dominated, urban landscape and she expresses herself with a laidback elegance and poise. She is quietly confident – captured in inconsequential moments through an all-encompassing lens.

The narrative of the collection

Retro sportswear is reinterpreted. A contrasting mood of sophistication and sport feature varied proportions of juxtaposed fabrics. Chains feature on ladies large leather accessories and shoes, discreetly playing on the idea of overstated 80s style gold jewellery. Repetition of 1980s Bally logos, revived from archival typography and graphics take prominence throughout, taking us back to an era of confident self-expression. There is movement throughout.

Shoes: Bally’s retro sneakers set the mood of the collection. Composed of four replicas of the brands most successful lace ups, from hip-hop era classics to original tennis shoes, these include the SuperSmash (1965), Vita-Parcours (1974), Competition (1983), and Galaxy (1983). The nappa Baby Tubo long leather boot and Serrano Lux chain sandal are also key elements to the collection.

Bags: Bally’s Saddle bag is constructed of soft Buttero Lux leather, featuring the iconic B-Turn lock closure. Natural Canvas totes with contrasting trimming feature a 1908 Bally script logo. The keyhole bag made from Grace Lux leather features a new keyhole hardware closure, also appearing on ladies small leather accessories. We want to talk about this keyhole feature as part of the story. The ‘80s opened up a new world for Bally, the brand gained recognition. The new hardware design is symbolic of this.

Ready-to-wear: Highlights include full length fitted leather coats dyed in soft hues and oversized shapes composed of structured fabrics. Pyjama tops and bottoms in floral jacquard and archival B logo printed silk. Light nappa windbreakers and silk habotai tracksuits are both complimented by tucked in sports socks and all white sneakers. Mixed polyester double bonded jacquard.

Techniques, textures, and fabrics

Techno cotton and double bonded polyester jacquard. Wool canvas trousers and Silk habotai tracksuits. Viscose and cashmere knit. Shearling and fur collars. Nappa baby leather boots and  thick chain shoulder bags.

Women’s Shoes

Retro sneakers are her everyday choice.

Alongside the retro sneaker collection, slouchy leather boots and chain detail sandals are a focus.

This season, slouchy, knee high nappa Baby Tubo long boots showcase the finest leather alongside heeled, 70s style ankle boots, featuring leather strap detail or laced up with ribbon.

Serrano Lux chain sandals with yellow gold hardware detail, worn with socks add to the retro feel of the collection. This 80s style sandal features block heel with B oblique. The chain detailing mirrors that across accessories and ready-to-wear. Babouche remains a commercial focus updated with a finer 1960s archive inspired buckle which inspired the Maelle style.

Leather shoulder bags are the focus of the collection.

B-Turn: Tender and canvas top handle with detachable strap and B-Turn lock closure, quilted canvas sides, and perforation on the front panel.

Minibag: Thick chain shoulder bag featuring iconic B-Turn lock closure.

Saddle: New cross body bag made from Buttero Lux leather, featuring B-Turn lock closure. Made with light, soft leather, and with an easy, sporty vibe it is the perfect everyday bag.

Keyhole: Grace Lux leather shoulder bag with new keyhole hardware closure. Includes two versions of enamelled hardware.

Canvas totes: Shopping tote with trimming in black and contrasting Bally script logo from 1908.

Suzy: Updated in bright derivations and with lightning bolt detail.


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